Website design and development in Metro Detroit

Full On Social designs and builds custom websites in Metro Detroit, for restaurants, real estate developers and local brands across Michigan. Every site is built to load fast, show up in Google and AI search, and turn a visit into a reservation, a tour or an inquiry.

Start a project
Green sneaker suspended against a green studio backdrop

Custom websites, built for how people find you

A website does three jobs: it answers the question that brought someone there, it proves you are the right choice and it makes the next step obvious. We plan the pages around the searches your customers already type, write the copy to answer them directly and design the site so that answer is the first thing a visitor sees.

Sites are built on fast, modern frameworks and hosting, with clean page titles, structured data and a sitemap from day one. That foundation matters for Google and for AI tools like ChatGPT, which can only recommend pages they can read.

What is included in a website project?

  • Strategy: the pages you need, the searches each page should answer and the action each page should drive.
  • Design: a custom layout in your brand, designed for phones first.
  • Copy: page copy written for customers and for search, in your voice.
  • Development: a fast, secure build with forms, menus, galleries, video and booking or leasing integrations.
  • Search setup: titles, descriptions, structured data, sitemap, Google Search Console and Bing Webmaster Tools.
  • Launch: domain connection, redirects from your old URLs and a handoff walkthrough.

Restaurant websites with menus and reservations

Restaurant sites live or die on the menu, hours, location and the reservation or ordering button. We build menus as real text (not a PDF), connect the reservation or ordering platform you already use and match the site to your Google Business Profile so the details never disagree. More on that in our restaurant marketing work.

Websites for new developments and properties

A development site often goes live before construction ends. We build project sites that grow with the building: a teaser and interest list first, then renderings, floor plans, amenities, aerial video and a leasing inquiry form. See real estate marketing.

Will my new website show up on Google and in AI search?

A new site has to earn its place, but it can be built so nothing stands in the way. Google says there are no special requirements for its AI features beyond the basics of good search practice, and ChatGPT search only shows sites its crawler can access (Google Search Central, OpenAI). We build to those basics and pair the site with our AI search optimization work when visibility is the goal.

How much does a website cost for a small business?

Cost depends on the number of pages, custom features (booking, menus, listings, integrations), whether we write the copy and whether photo and video are part of the job. Every project is quoted after a short call, because scope drives cost. Tell us what you are building and we will send rates that fit it.

Questions about your website

How long does it take to build a website?

Timelines depend on page count, features and content readiness. The schedule is set in the proposal, with design and content review points marked.

Can you redesign my existing website?

Yes. We audit what is working, keep the URLs that already earn search traffic, redirect the rest and rebuild the site around it.

Who owns the website and domain when it is finished?

Ownership of the domain, the code and the content is written into every proposal before work starts.

Do you handle hosting and updates after launch?

Hosting and ongoing updates are covered in the proposal. If your team will run the site, we hand it over with a walkthrough.

Is my website ready to be found in AI search tools like ChatGPT?

Only if crawlers can reach it and the pages answer real questions clearly. We check both on every build.

Start a project

Talk to us about your website.

We reply with next steps. You can also message us on Instagram at @fullon.social.

Services interested in *