Social media marketing agency in Metro Detroit

Full On Social is a social media marketing agency in Metro Detroit. We plan, shoot, post and manage social media for restaurants, real estate projects and local brands across Michigan, and run the paid social ads that put the best posts in front of the right people.

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What social media management includes

  • Strategy: who you are trying to reach, what they need to see and which platforms are worth your time.
  • A content calendar you approve before anything goes live.
  • Content production: we shoot our own photo and video instead of relying on stock.
  • Posting and scheduling across Instagram, Facebook, TikTok and LinkedIn, with captions written for search inside each app.
  • Community management: replies to comments and messages in your voice, with clear rules for what gets escalated to you.
  • Monthly reporting tied to the goals we set together, written in plain language.

Organic posting builds the brand. Paid social decides who sees it. We run Meta and TikTok ad campaigns built from the same content we shoot, aimed at the people most likely to book, visit, lease or buy, and we report on the results that matter to your business rather than likes alone.

Ad budgets, targeting and reporting are agreed up front, and every campaign is built so you can see exactly what was spent and what it returned.

Should I hire a social media agency or a social media manager?

A full-time manager makes sense when you have enough work for one person and someone in house to train them. An agency makes sense when you need strategy, production, posting, community and paid ads together without hiring four people. Our guide on how to hire a social media agency lists the questions to ask either way.

How much does social media management cost per month?

Cost depends on the number of platforms, posting volume, how much content we shoot each month, community management hours and whether paid ads are included. Every project is quoted after a short call, because scope drives cost. Tell us what you are building and we will send rates that fit it.

Related work

Questions about social media

What does a social media manager do for a small business?

Plans the content, produces or sources it, posts it, answers comments and messages, runs ads when they are part of the plan and reports on what worked.

Do we approve posts before they go live?

Yes. You approve the calendar before anything posts.

Do you reply to comments and messages?

Yes, as part of community management, using guidelines we agree with you on tone and on what gets sent to your team.

How many posts per week do you publish?

It depends on the platforms and the plan. Posting volume is set in the proposal and in the monthly calendar.

Who owns our social accounts and ad accounts?

Account ownership and access are written into the proposal before work starts. Our guide on hiring an agency explains why your business should own its accounts.

How do you report results?

A monthly report in plain language, tied to the goals set at the start, with what we will change next month.

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Talk to us about social media.

We reply with next steps. You can also message us on Instagram at @fullon.social.

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